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Article: We're heading to Sea Otter Europe

O2C cycling shoe with illustrated sea otter wearing a blue cycling cap and sunglasses, created for O2C’s first appearance at Sea Otter Europe in Girona.
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We're heading to Sea Otter Europe

This September marks a big moment for O2C as we head to Girona for our first-ever bike show.

From 18–20 September, we’ll be exhibiting at Sea Otter Europe, giving riders, retailers and the wider cycling industry the chance to see O2C up close and discover the thinking behind our approach to performance cycling footwear.

We’ll have our latest shoes on display, including our road and gravel collections, and the O2C team will be there throughout the weekend to talk fit, technology, development and our obsession with creating better cycling shoes.

For a young brand, it’s an exciting opportunity to get out from behind the screen, meet the cycling community face-to-face and let people experience O2C for themselves.

If you’re heading to Girona, come and say hello.

Sea Otter Europe, Girona
18–20 September 2026
Booth P2-H

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Design sketch of white cycling shoe with O2C branding on white background

The process of designing a performance cycling shoe

Designing a performance cycling shoe is a complex process that combines biomechanics, material science, athlete feedback, and cutting-edge design. Unlike regular footwear, cycling shoes must effici...

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